Okhai Case Study

OkhaiWorkOkhai presents handcrafted apparel and lifestyle products made by rural artisans across India, combining heirloom craft, inclusive fashion, artisan empowerment, and ecommerce discovery.The website connects handcrafted dresses, kurtas, sarees, tops, and lifestyle products with a social-impact story supporting thousands of artisans.Artisan Fashion / Handcrafted Apparel / Social Impact EcommerceHighlights

Handcrafted fashion positioned around Indian craft and artisan empowerment

Impact-led retail story connected to rural artisan livelihoods

Collection discovery across dresses, kurtas, sarees, tops, and lifestyle products

What we delivered

Ethical fashion ecommerce website

Artisan impact storytelling

Collection and category structure

Multi-currency retail support

Promotion and cart flow

Social channel integration

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